© Margaret Ousby 2018

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Strategy

You plan every other aspect of your business, so why should your written communications be any different?

 

Are you sure that your organisation’s writing style matches your way of doing business, or is it so generic it doesn't represent who you really are?

Does everything speak to your customers in a consistent tone of voice, or are they left with a fragmented, confusing impression of your business?

 

Is everything written to suit the media you use, or do your emails read like letters and your website like a brochure?

 

And are you using the best channels and the right messages to connect with all the people you need to influence?

I do ...

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I can help you to:
  • Review and evaluate your current written communications, everything from your website and brochures to letters and blogs

  • Find the right tone of voice for your organisation and apply it consistently with a style guide

  • Communicate the benefits of your products and services in a way that resonates with the people you need to reach​

  • Coordinate your content using the appropriate channels.

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